ARC Excellence Awards
Designing an Event Experience Across Physical and Digital Audiences
Agricultural Research Council
Project overview
Joy conceptualised, led and planned the ARC’s hybrid Excellence Awards, bringing together invited guests and online participants in a shared recognition event.
Context and challenge
A hybrid format required the in-room and online experiences to be designed together, not one as an afterthought to the other.
Strategic approach
Hybrid event strategy built around audience engagement in both spaces.
Joy’s scope of responsibility
- Concept and leadership of the event.
- Hybrid event strategy and communications planning.
- Audience engagement.
- Event production coordination.
- Coordination between physical and virtual experiences.
Execution and stakeholder coordination
Delivered with production, technical and internal teams.
Outcomes and significance
Extended an institutional recognition event to a far wider audience.
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